{"id":2402,"date":"2020-02-12T18:00:00","date_gmt":"2020-02-12T18:00:00","guid":{"rendered":"https:\/\/cgiflythrough.com\/blog\/?p=2402"},"modified":"2024-02-20T14:21:35","modified_gmt":"2024-02-20T14:21:35","slug":"luxury-real-estate-marketing-secrets","status":"publish","type":"post","link":"https:\/\/cgiflythrough.com\/blog\/luxury-real-estate-marketing-secrets\/","title":{"rendered":"LUXURY REAL ESTATE MARKETING: 5 SECRETS TO SUCCESS"},"content":{"rendered":"<div class=\"flex_column av_one_full  flex_column_div av-zero-column-padding first  avia-builder-el-0  avia-builder-el-no-sibling  \" style='border-radius:0px; '><p><div  class='avia-image-container  av-styling-    avia-builder-el-1  el_before_av_hr  avia-builder-el-first  avia-align-center '  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\"  ><div class='avia-image-container-inner'><div class='avia-image-overlay-wrap'><img class='avia_image' src='https:\/\/cgiflythrough.com\/blog\/wp-content\/uploads\/2020\/02\/luxury-real-estate-marketing-secrets-to-success-view09.jpg' alt='Real Estate Animation for Dream House' title='Luxury Real Estate Marketing for Selling Expensive Houses' height=\"562\" width=\"1000\"  itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div><br \/>\n<div  style='height:20px' class='hr hr-invisible   avia-builder-el-2  el_after_av_image  el_before_av_textblock '><span class='hr-inner ' ><span class='hr-inner-style'><\/span><\/span><\/div><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock  '  style='font-size:16px; '  itemprop=\"text\" ><p><span style=\"font-weight: 400;\">Luxury real estate marketing is a challenging thing as Realtor get paid for the performance and results delivered. The difficulty lies not in the sale of real estate but in finding the client who buys it.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are hundreds and thousands of links to agents and companies who can not be distinguished from each other. They are all the same and use similar approaches, patterns, and phrases to attract attention. It all merges into an ocean of information noise that engulfs even the most amazing deals by makes prospects sort of blind to them.\u00a0<\/span><!--more--><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0So, how to stand out? Should one use only the best <\/span><strong><a href=\"https:\/\/cgiflythrough.com\/blog\/3d-architectural-animation-services-contractor\/\" target=\"_blank\" rel=\"noopener\">3D architectural animation services<\/a><\/strong><span style=\"font-weight: 400;\">, drones, hire top photographers, or are there any other ways to boost the marketing? The only way is to find a non-standard approach and not to copy competitors in anything.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Want to know what exactly to do in order to stand out and attract the attention of even the most demanding customers? Read up and find out 7 secrets of luxury real estate marketing that will bring you success!<\/span><\/p>\n<\/div><\/section><br \/>\n<div  style='padding-bottom:10px; ' class='av-special-heading av-special-heading-h2  blockquote modern-quote  avia-builder-el-4  el_after_av_textblock  el_before_av_video  '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  ><small><\/small>#1. Knowing the Ideal Buyer <\/h2><div class='special-heading-border'><div class='special-heading-inner-border' ><\/div><\/div><\/div><br \/>\n<div  class='avia-video avia-video-16-9 avia-video-html5  ' style='background-image:url(\"https:\/\/cgiflythrough.com\/blog\/wp-content\/uploads\/2019\/08\/luxury-real-estate-marketing-secrets-to-success-view06.jpg\");'  itemprop=\"video\" itemtype=\"https:\/\/schema.org\/VideoObject\"  data-original_url='https:\/\/cgiflythrough.com\/video\/Fancy_Villa.mp4' ><video class='avia_video' poster=\"https:\/\/cgiflythrough.com\/blog\/wp-content\/uploads\/2019\/08\/luxury-real-estate-marketing-secrets-to-success-view06.jpg\"   preload=\"auto\"  controls id='player_2402_944761705_439507576'><source src=\"https:\/\/cgiflythrough.com\/video\/Fancy_Villa.mp4\" type=\"video\/mp4\" \/><\/video><\/div><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock  '  style='font-size:16px; '  itemprop=\"text\" ><p><span style=\"font-weight: 400;\">An advertising campaign begins with a clear understanding of who your audience is. Only then can a unique offer be developed and great advertising texts created. Otherwise, the campaign will have no basis. Even the most amazing offers will not find a buyer on their own.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Knowing who the client is, a Realtor can understand where to look for him: in which social networks, blogs, forums. This will help to set up the targeting as well. Moreover, after analyzing the image and behavior of an ideal client, the Realtor will be able to understand the buyer\u2019s problems associated with finding the right house. Most importantly, it will be easier to define the buyer\u2019s goals for the real estate deal. Does he want to buy a gorgeous villa to rent out? Or is he looking for a fortress for his family, where several generations could live?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A customer avatar can be created based on existing clients. It is important to ask about gender, age, interests, habits, work, income, hobbies, friends, the family status of the most profitable ones. It will help to understand the customer journey. Where does a perfect client look for housing? What are his main reasons to buy real estate &#8211; family or desire to invest and earn? Based on this data, it will be possible to create advertising and sales materials, get plenty of calls, and conduct showings after showings. Best of all, the excitement around the property helps to get a good price &#8211; a worthy reward to one\u2019s luxury real estate marketing efforts.\u00a0<\/span><\/p>\n<\/div><\/section><br \/>\n<div  style='padding-bottom:10px; ' class='av-special-heading av-special-heading-h2  blockquote modern-quote  avia-builder-el-7  el_after_av_textblock  el_before_av_video  '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  ><small><\/small>#2. Investing in Advertising<\/h2><div class='special-heading-border'><div class='special-heading-inner-border' ><\/div><\/div><\/div><br \/>\n<div  class='avia-video avia-video-16-9 avia-video-html5  ' style='background-image:url(\"https:\/\/cgiflythrough.com\/blog\/wp-content\/uploads\/2019\/08\/luxury-real-estate-marketing-secrets-to-success-view05.jpg\");'  itemprop=\"video\" itemtype=\"https:\/\/schema.org\/VideoObject\"  data-original_url='https:\/\/cgiflythrough.com\/video\/Skyscraper_Apartment.mp4' ><video class='avia_video' poster=\"https:\/\/cgiflythrough.com\/blog\/wp-content\/uploads\/2019\/08\/luxury-real-estate-marketing-secrets-to-success-view05.jpg\"   preload=\"auto\"  controls id='player_2402_1642730919_250059642'><source src=\"https:\/\/cgiflythrough.com\/video\/Skyscraper_Apartment.mp4\" type=\"video\/mp4\" \/><\/video><\/div><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock  '  style='font-size:16px; '  itemprop=\"text\" ><p><span style=\"font-weight: 400;\">First of all, a Real Estate Agent needs to pick the advertising channels based on where clients can be found. So if they read magazines about golf, yachts, traveling, or luxury cars, it\u2019s crucial to place the ads there.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A great way to reach out to prospects is email marketing. By investing in constant communication with customers, one can stay connected with potential clients on different stages of the buyer journey, and always be top-of-mind.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Moreover, email marketing is a sure way to stand out, since many Real Estate Agents think it\u2019s too time- and effort-consuming. They see no sense in segmenting prospects, developing a strategy for each type, creating professional content, possibly hiring someone for these tasks. However, these campaigns come handy many times and inevitably bring new clients &#8211; which makes email a promising channel to include in luxury real estate marketing efforts.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Next valuable advertising channel is social media. Facebook, Instagram, Youtube, Vimeo have 2 major advantages. First, a real estate brand can build a community of potential customers there, and second &#8211; these networks offer targeted ad campaigns. The latter can be displayed to those users that correspond to preset criteria, which is budget-friendly, while the ads themselves can be split-tested and changed.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To build a loyal community, regular posting is needed. The information should be of value to the target audience and visual materials &#8211; top quality only. Which calls for professional photoshoots for properties. If the real estate is under construction or located too far away, then 3D rendering is a simple and sure solution.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As luxury real estate marketing should focus on the lifestyle, storytelling is a must for social media advertising. And what can tell stories better than videos? Such content is way more engaging than any other alternative, and besides, Facebook privileges video posts. For those Real Estate Agents who specialize in pre-selling, 3D animations will provide the desired results.<\/span><\/p>\n<\/div><\/section><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock  '  style='font-size:16px; '  itemprop=\"text\" ><div id=\"av-layout-grid-1\" class=\"av-layout-grid-container entry-content-wrapper main_color av-flex-cells    avia-builder-el-23  el_after_av_one_full  avia-builder-el-last  submenu-not-first container_wrap sidebar_right\">\r\n    <div class=\"flex_cell no_margin av_one_half  avia-builder-el-24  el_before_av_cell_one_half  avia-builder-el-first    \" style=\"background: #000000; vertical-align: middle; padding: 30px; background-color: #2c2c2c;\">\r\n    <div class=\"flex_cell_inner\">\r\n    <section class=\"av_textblock_section \">\r\n    <div class=\"avia_textblock  av_inherit_color \" style=\"font-size: 15px; color: #ffffff;\">\r\n    <p><span style=\"font-weight: 400; font-size: 16px;\"><\/span><\/p><h5 class=\"av-special-heading-tag \" itemprop=\"headline\" style=\"\r\n        margin-bottom: 10px; font-size: 17px; margin-top: 0px;\"><small><\/small>Want to know the cost of your CGI project?<\/h5>Contact us to learn the exact price of your 3D animation!\r\n    <p><\/p>\r\n    <\/div>\r\n    <\/section>\r\n    <div class=\"avia-button-wrap avia-button-center  avia-builder-el-26  el_after_av_textblock  avia-builder-el-last  \"><a class=\"avia-button avia-button-fullwidth   avia-icon_select-yes-left-icon avia-color-custom custom-class\" style=\"color: #444444;background-color: #ffffff;margin-top: 10px;\" href=\"https:\/\/cgiflythrough.com\/get-a-quote\/\" target=\"_blank\" rel=\"noopener\"><span class=\"avia_iconbox_title\" style=\"font-size: 16px;\">GET YOUR PROJECT ESTIMATED<\/span><\/a><\/div>\r\n    <\/div>\r\n    <\/div>\r\n    <div class=\"flex_cell no_margin av_one_half  avia-builder-el-27  el_after_av_cell_one_half  avia-builder-el-last\" style=\"background: #000000; vertical-align: middle; padding: 30px; background-color: #2c2c2c;\"><video autoplay=\"autoplay\" loop=\"loop\" muted=\"muted\" width=\"100%\" height=\"150\">\r\n    <source src=\"https:\/\/cgiflythrough.com\/video\/Hotel_Resort_360_2020.mp4\" type=\"video\/mp4\">\r\n    Your browser does not support the video tag.<\/video><\/div>\r\n    <div class=\"flex_cell_inner\">&nbsp;<\/div>\r\n<\/div>\r\n\n<\/div><\/section><br \/>\n<div  style='padding-bottom:10px; ' class='av-special-heading av-special-heading-h2  blockquote modern-quote  avia-builder-el-11  el_after_av_textblock  el_before_av_video  '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  ><small><\/small>#3. Creating an Experience<\/h2><div class='special-heading-border'><div class='special-heading-inner-border' ><\/div><\/div><\/div><br \/>\n<div  class='avia-video avia-video-16-9 avia-video-html5  ' style='background-image:url(\"https:\/\/cgiflythrough.com\/blog\/wp-content\/uploads\/2019\/08\/luxury-real-estate-marketing-secrets-to-success-view04.jpg\");'  itemprop=\"video\" itemtype=\"https:\/\/schema.org\/VideoObject\"  data-original_url='https:\/\/cgiflythrough.com\/video\/Mountain_Residence.mp4' ><video class='avia_video' poster=\"https:\/\/cgiflythrough.com\/blog\/wp-content\/uploads\/2019\/08\/luxury-real-estate-marketing-secrets-to-success-view04.jpg\"   preload=\"auto\"  controls id='player_2402_1813962267_1631427703'><source src=\"https:\/\/cgiflythrough.com\/video\/Mountain_Residence.mp4\" type=\"video\/mp4\" \/><\/video><\/div><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock  '  style='font-size:16px; '  itemprop=\"text\" ><p><span style=\"font-weight: 400;\">Luxury real estate marketing requires high-end experience on every step of the customer journey is needed. Starting with the very first interaction, the buyer should understand that the brand is specialized in high-end property. Therefore, it is crucial to analyze the customer journey and make sure that at every stage, the real estate brand will produce the right impression. Facebook ad the visitor clicks on, the landing page to which it leads him, the listings, the application forms &#8211; everything must be impeccable and unmistakably upmarket. Which calls for professional graphic design, visual materials, and copywriting.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The next step would be to catch the prospect\u2019s interest. The best way to do that is to let him experience the luxury property online &#8211; and the usual \u201cpictures plus description\u201d approach won\u2019t cut it. Instead, the Real Estate Agent should deliver a feast to the viewer\u2019s eyes and possibly senses &#8211; with the power of an <\/span><strong><a href=\"https:\/\/cgiflythrough.com\/blog\/architectural-walkthrough-sells-properties\/\" target=\"_blank\" rel=\"noopener\">architectural walkthrough<\/a><\/strong><span style=\"font-weight: 400;\">. Thus, the prospect can not only see the layout of the house but also walk around, examine all the details, and realize that this is a deal not to miss.<\/span><\/p>\n<\/div><\/section><br \/>\n<div  style='padding-bottom:10px; ' class='av-special-heading av-special-heading-h2  blockquote modern-quote  avia-builder-el-14  el_after_av_textblock  el_before_av_video  '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  ><small><\/small>#4. Complying with the Luxury Real Estate Market Trends<\/h2><div class='special-heading-border'><div class='special-heading-inner-border' ><\/div><\/div><\/div><br \/>\n<div  class='avia-video avia-video-16-9 avia-video-html5  ' style='background-image:url(\"https:\/\/cgiflythrough.com\/blog\/wp-content\/uploads\/2019\/08\/luxury-real-estate-marketing-secrets-to-success-view03.jpg\");'  itemprop=\"video\" itemtype=\"https:\/\/schema.org\/VideoObject\"  data-original_url='https:\/\/cgiflythrough.com\/video\/Contemporary_Villa.mp4' ><video class='avia_video' poster=\"https:\/\/cgiflythrough.com\/blog\/wp-content\/uploads\/2019\/08\/luxury-real-estate-marketing-secrets-to-success-view03.jpg\"   preload=\"auto\"  controls id='player_2402_639941074_1122471145'><source src=\"https:\/\/cgiflythrough.com\/video\/Contemporary_Villa.mp4\" type=\"video\/mp4\" \/><\/video><\/div><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock  '  style='font-size:16px; '  itemprop=\"text\" ><p>Market trends help to understand what customers expect from an upmarket property. In 2020, for example, it\u2019s all about the technological houses. The prospective buyers are looking for homes with smart appliances, such as refrigerators capable of ordering foods through Wi-fi, smart lighting systems controlled by voice, digital showers with music and lights, and so on.<\/p>\n<p><span style=\"font-weight: 400;\">If the property has even any of these amazing features, a Real Estate Agent should reflect this in advertising materials and emphasize during the sale. Moreover, if the luxury dwelling is just being designed, it\u2019s paramount to take these trends into account. For all these features can be easily shown with the help of 3D animation, which can be further used both online and offline luxury real estate marketing efforts. As a result, selling the property will be a piece of cake!<\/span><\/p>\n<\/div><\/section><br \/>\n<div  style='padding-bottom:10px; ' class='av-special-heading av-special-heading-h2  blockquote modern-quote  avia-builder-el-17  el_after_av_textblock  el_before_av_video  '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  ><small><\/small>#5. Maintaining a Blog <\/h2><div class='special-heading-border'><div class='special-heading-inner-border' ><\/div><\/div><\/div><br \/>\n<div  class='avia-video avia-video-16-9 avia-video-html5  ' style='background-image:url(\"https:\/\/cgiflythrough.com\/blog\/wp-content\/uploads\/2019\/08\/luxury-real-estate-marketing-secrets-to-success-view02.jpg\");'  itemprop=\"video\" itemtype=\"https:\/\/schema.org\/VideoObject\"  data-original_url='https:\/\/cgiflythrough.com\/video\/Fancy_Villa.mp4' ><video class='avia_video' poster=\"https:\/\/cgiflythrough.com\/blog\/wp-content\/uploads\/2019\/08\/luxury-real-estate-marketing-secrets-to-success-view02.jpg\"   preload=\"auto\"  controls id='player_2402_1434367754_883238522'><source src=\"https:\/\/cgiflythrough.com\/video\/Fancy_Villa.mp4\" type=\"video\/mp4\" \/><\/video><\/div><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock  '  style='font-size:16px; '  itemprop=\"text\" ><p><span style=\"font-weight: 400;\">A high-quality blog never fails to bring a profit. Which is a small surprise, for what other means of luxury real estate marketing can do a million things? A blog helps to show a Realtor\u2019s expertise, attract traffic to the site with SEO, is a source of topics for social media posts, ads, and white papers. Not to mention, it helps collect emails from potential buyers in exchange for a subscription. To benefit from all these perks, the Real Estate Agent needs to fill the blog with content that brings value to the readers.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">An analysis of the target audience and successful competitors will help to understand what topics will bring the right people to the blog. As an example, these can be case studies about closed deals, information on the luxury real estate market trends, as well as various guides &#8211; on how to choose the waterfront property, for instance.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Keeping up with the market trends allows getting a deeper understanding of the target audience and therefore sell faster, easier, as well as stay ahead of the competition. The 5 secrets above work best when they are applied together, as a thought-out strategy. To understand the profitability of each effort, it\u2019s crucial to measure its success and see if there\u2019s room for improvement.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">At every stage of the luxury real estate marketing funnel, the Realtor needs high-class visual materials. To get top-notch 3D animation, contact CGIFlythrough. We will provide you with spectacular CGI that will impress even the most demanding prospects! You can start by learning your <\/span><strong><a href=\"https:\/\/cgiflythrough.com\/get-a-quote\" target=\"_blank\" rel=\"noopener\">architectural walkthrough cost<\/a>.<\/strong><\/p>\n<\/div><\/section><br \/>\n<div  style='height:30px' class='hr hr-invisible   avia-builder-el-20  el_after_av_textblock  el_before_av_button_big  avia-builder-el-last '><span class='hr-inner ' ><span class='hr-inner-style'><\/span><\/span><\/div><br \/>\n<div  class='avia-button-wrap avia-button-center  avia-builder-el-21  el_after_av_hr  el_before_av_textblock ' ><a href='https:\/\/cgiflythrough.com\/get-a-quote\/' class='avia-button avia-button-fullwidth   avia-icon_select-yes-left-icon avia-color-black ' target=\"_blank\" style='color:#ffffff; ' rel=\"noopener\"><span class='avia_button_icon avia_button_icon_left ' aria-hidden='true' data-av_icon='\ue885' data-av_iconfont='entypo-fontello'><\/span><span class='avia_iconbox_title' >GET YOUR PROJECT ESTIMATED<\/span><div class='av-button-description av-button-description-below'><p>To impress your clients with a show-stopping 3D animation<\/p>\n<\/div><span class='avia_button_background avia-button avia-button-fullwidth avia-color-theme-color' ><\/span><\/a><\/div><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock  '  style='font-size:16px; '  itemprop=\"text\" ><style>\r\n    .container-author {\r\n        display: flex;\r\n        max-width: 800px;\r\n        margin: 0 0;\r\n    }\r\n    .column {\r\n        padding: 20px;\r\n    }\r\n    .container-hr {\r\n        border-top: 2px solid #e1e1e1;\r\n        opacity: 0.3;\r\n        margin-left: 20px;\r\n        margin-right: 20px;\r\n    }\r\n    .column1 {\r\n        flex: 3;\r\n    }\r\n    .column2 {\r\n        flex: 9;\r\n    }\r\n    .column img {\r\n        width: 100%;\r\n        height: auto;\r\n    }\r\n    .column p {\r\n        margin-top: 0;\r\n        margin-bottom: 12px;\r\n        line-height: 1.7em;\r\n    }\r\n    .post-author-image {\r\n        border-radius: 999px;\r\n    }\r\n<\/style>\r\n<div class=\"container-hr\">\r\n    \r\n<\/div>\r\n<div class=\"container-author\">\r\n    <div class=\"column column1\">\r\n        <div>\r\n            <img decoding=\"async\" class=\"post-author-image mb-3 mb-md-0\" src=\"https:\/\/cgiflythrough.com\/blog\/wp-content\/uploads\/2024\/02\/archicgi-content-writer-catherine-paul.jpg\" alt=\"\" \/>\r\n        <\/div>\r\n    <\/div>\r\n    <div class=\"column column2\">\r\n        <div>\r\n            <p>\r\n                <a style=\"text-decoration: none;\" href=\"https:\/\/www.linkedin.com\/in\/kateryna-pavlova-b5924013a\/\" target=\"_blank\" rel=\"noopener\">\r\n                    <span style=\"font-size: 24px;\">Catherine Paul<\/span>\r\n                <\/a><br \/>\r\n                <span style=\"font-size: 12px;\"><em><span style=\"color: #808080;\">Content Writer, Editor<\/span><\/em><\/span>\r\n            <\/p>\r\n            <p>\r\n                <span style=\"font-weight: 400; font-size: 14px;\">Catherine is a content writer and editor. In her articles, she explains how CGI is transforming the world of architecture and design. Outside of office, she enjoys yoga, travelling, and watching horrors.<\/span>\r\n            <\/p>\r\n        <\/div>\r\n    <\/div>\r\n<\/div>\r\n\n<\/div><\/section><br \/>\n<div  style='height:30px' class='hr hr-invisible   avia-builder-el-23  el_after_av_textblock  el_before_av_comments_list '><span class='hr-inner ' ><span class='hr-inner-style'><\/span><\/span><\/div><br \/>\n<div  class='av-buildercomment  av-blog-meta-author-disabled av-blog-meta-category-disabled av-blog-meta-html-info-disabled  '><div class=\"av-buildercomment-unapproved\"><span>The last comment and 10 other comment(s) need to be approved.<\/span><\/div><\/div><\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Luxury real estate marketing can be a really hard thing sometimes as a realtor gets paid only in case of selling something. Here is how to sell luxury houses.<\/p>\n","protected":false},"author":7,"featured_media":2418,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3],"tags":[4,8],"class_list":["post-2402","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-post","tag-architectural-marketing","tag-real-estate-animation"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Luxury Real Estate Marketing: Secrets to Success | CGIFlythrough<\/title>\n<meta name=\"description\" content=\"It\u2019s really hard to sell any real estate, especially the luxury one. Here are some secrets that will ease the process. 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