{"id":3646,"date":"2020-06-12T15:40:07","date_gmt":"2020-06-12T15:40:07","guid":{"rendered":"https:\/\/cgiflythrough.com\/blog\/?p=3646"},"modified":"2024-02-20T13:53:59","modified_gmt":"2024-02-20T13:53:59","slug":"3d-architectural-walkthrough-animation-scenario","status":"publish","type":"post","link":"https:\/\/cgiflythrough.com\/blog\/3d-architectural-walkthrough-animation-scenario\/","title":{"rendered":"3D ARCHITECTURAL WALKTHROUGH ANIMATION: 5 STEPS OF MAKING A PERFECT SCENARIO FOR IT"},"content":{"rendered":"

3D Animated Walkthrough of a Jungle House<\/div><\/div><\/div>
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3D architectural walkthrough animation helps architects, developers, and real estate agents further their business interests. The use of CGI allows these professionals to improve their marketing efforts and enhance project presentations. The ultra-effectiveness of 3D animations is especially important given that the competition in architecture and real estate industries is tough and grows day by day. Architects, developers, and realtors need to stand out in the crowd and show that they have something special to offer to their clients.\u00a0<\/span><\/p>\n

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And a 3D animation allows them to do exactly that. This tool helps them demonstrate how future properties, that are currently under construction or exist only on drawings, will ultimately look. CGI makes it possible to showcase them in photorealistic quality and motion to completely dazzle and amaze the audience.\u00a0<\/span><\/p>\n

But to achieve this effect, a 3D <\/span>architectural walkthrough<\/a><\/strong> has not just to be visually stunning. It should also be based on a compelling story. For this, an architect should develop an interesting scenario for CG footage and include it in the brief when submitting it to a CGI company. But how to make sure that the script is written properly and will perfectly convey the CG video\u2019s message? Join us to learn 5 steps of creating a great scenario for 3D architectural animation!<\/span><\/p>\n<\/div><\/section>
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<\/small>#1. Define the purpose of a 3D video and build a story around it<\/h2>
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A 3D architectural walkthrough animation needs to have a clear purpose. Usually, the latter is attracting the attention of the target audience and convincing that the presented property is the perfect fit for them. To fulfill this purpose, CG footage must send the right message to the viewers. The most effective way to achieve it is to craft a unique story that will evoke an emotional response of the audience. What’s important, their emotions have to be related to the solution of some problem that they are facing.<\/span><\/p>\n

So, how to build such a story? Here are some examples. If the presented project is a residential complex, a 3D architectural walkthrough animation can tell a story of a family. They have been looking for a perfect home for a long time and could not find the right fit. So, they had to live with their parents or rent an apartment. And suddenly they see the presented property and realize that they have found what they had been looking for. This complex has everything for them and their kids to live a happy life. Another example is a 3D architectural walkthrough of a resort. The ideal narrative for this CG footage would be about a businessman tired by the day-to-day monotonous work. But now he has found the solution to getting rid of stress and exhaustion. An animation can show him driving to the comfortable resort and finally resting easy, with feet up, facing the sea, with a refreshing drink in his hand. Such stories make viewers recall their own challenges and problems, and they become engaged and excited to get a solution to them.<\/span><\/p>\n<\/div><\/section>
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<\/small>#2. Draw sketches for the storyboard<\/h2>
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